Improving brand advocacy among employees is certainly a topic of conversation in many organisations today.…
An inspiring read, Karren Brady’s book talks through her career and challenges along the way.
Karren’s thoughts on leadership have a strong internal communication focus. She says many great leaders are able to communicate a long-term strategy as well as short term goals, they believe in life-long learning, can listen to others and show integrity. But crucially, they have the ability to take people’s hearts on a journey.
Karren also talks about impressive leadership resulting from the importance of communication being two way – not only driving home your point of view but also being able to listen, understand, adopt and implement other people’s views.
The book covers leadership, work-life balance and shows that real hard graft really can result in success.