McCann Worldgroup, along with its sister agencies, McCann Health and Weber Shandwick, has joined the…
An inspiring read, Karren Brady’s book talks through her career and challenges along the way.
Karren’s thoughts on leadership have a strong internal communication focus. She says many great leaders are able to communicate a long-term strategy as well as short term goals, they believe in life-long learning, can listen to others and show integrity. But crucially, they have the ability to take people’s hearts on a journey.
Karren also talks about impressive leadership resulting from the importance of communication being two way – not only driving home your point of view but also being able to listen, understand, adopt and implement other people’s views.
The book covers leadership, work-life balance and shows that real hard graft really can result in success.