McCann Worldgroup, along with its sister agencies, McCann Health and Weber Shandwick, has joined the…
Join us on Wednesday 15th February in Manchester as we join Co-op, The Cabinet Office and Sky to talk at Prolific North Live.
Set over two days in Manchester, Prolific North Live will feature talks from leading comms industry experts, designed to motivate and inspire. We’ll be there to talk all things culture, brand and employee engagement.
Book your FREE tickets here.
Brand is Culture, Culture is Brand
Session overview: Lucy McKerron, Account Director and Social Media Lead, Synergy Creative
Lucy will explore the impact of company culture and employee engagement on customer experience and organisational transformation.
Lucy will be presenting a behind-the-scenes look at how developing and embracing company culture and their employer brand has made ODEON Cinemas Group one of the most successful business transformation stories of recent years, resulting in multiple industry awards.
Take-aways: Solid theory, an inspiring case study, and plenty of tips and ideas for developing and using your own employer brand to boost the employee and customer experience.
More info on Prolific North Live can be found here.