20 April 2017

BOC IC Conference Notes

Last month we attended the BOC Internal Comms Conference which explored the latest hot topics, trends and case studies from the IC world. Here’s what we heard…

The conference focused on examples of good practice adopted by successful brands and insight from behavioural science. From energising employees after a crisis, to communicating major change, with a bit of neuroscience thrown in for good measure, the conference covered some diverse themes.   Oh and the conference culminated in the BOC IC Brilliance Awards. We were thrilled to have won the award for Best Internal Communications Campaign, picking up the trophy for our work with ODEON Cinemas Group for our work on their 2016 Vision and Values campaign.   Back to the conference and we heard from the likes of:

  • Experian
  • HSBC
  • Virgin Trains
  • SAB Miller

  You can download the BOC IC Conference notes here.  

Similar Articles

29 October 2020

Five scary employer brand mistakes to avoid

The term 'employer branding' has grown to encompass so much more than just recruitment and…

READ MORE

24 September 2020

Connecting the dots from EB to EX: Part Three

In this series, we’ve taken a deep dive into the all-important connection between employer brand…

READ MORE

22 September 2020

Connecting the dots from EB to EX: Part Two

Earlier in this series, we looked at the pitfalls of leaving your employer brand unattended.…

READ MORE

17 September 2020

Connecting the dots from EB to EX: Part One

We all know of a brand or two with great prices, products or services, but…

READ MORE
SEE MORE INSIGHTS